What We Do For You
B2B buyers get over 57% of the way through the buying process before speaking to a vendor. They educate themselves by seeking unbiased advice from peer networks and online communities. Companies don’t have a voice in these interactions – but enthusiastic customers can yield huge influence, in fact becoming a new, customer-led demand generation channel. This is called advocate marketing.
The advocate marketing category has been recognized by leading analyst firms such as SiriusDecisions, Gartner, and Forrester as an area that companies need to put structure and process around quickly.
Explorics will work with you to understand your customers, find your advocates, and mobilize advocacy at scale. Learn more about our services below.
Why Choose Us ?
- The only firm completely dedicated to B2B advocacy
- We are thought-leaders, plugged into the advocate marketing community at-large
- We have proven methods for unlocking the power of your customer base to yield tangible results
- We have more experience than anyone else running advocate marketing programs on behalf of B2B clients
- Our cross-functional staff is made up entirely of advocate marketing experts
- We become true partners with our clients